Sero showcase
Project:
Creative Partnerships Barnsley, Doncaster and Rotherham
Creative Partnerships
Project Lead
The Music Factory
Background:

Creative Partnerships aims to demonstrate the pivotal role creativity and creative people can play in transforming the way young people engage in learning across every curriculum area.  Managed nationally by Arts Council England, it gives children in 36 areas across England the opportunity to develop their creativity and their ambition by building partnerships between schools and a wide range of creative organisations, businesses and individuals.

Our contribution:

Sero is providing Programme Direction and Marketing Strategy, working with The Music Factory, one of the UK’s leading creative sector businesses.  Brigidin Crowther as Creative Director is responsible for working with schools to design and manage delivery of the project programme going forward, foster sustainable relationships with creative practitioners, support associated research activities, initiate Creative Learning Networks and lead on evaluation.  Sero is also working closely with The Music Factory to support dissemination of the creative learning practice from the programme.

Our approach:

We have developed a fresh strategy for CP BDR which seeks to reinforce the best of what has been achieved so far, emphasise impact and reflection, link to key strategic initiatives at local and national level, and reach into new parts of Barnsley Doncaster and Rotherham. In particular, we've been looking at greater participation of secondary schools and greater use of digital media.

References:

www.creative-partnerships.com

Comment:

“Creative Partnerships is about achieving fundamental change in the learning experience that young people have in schools.”
Andy Carver, Executive Director of Arts Council England, Yorkshire

“Our creative industries are the fastest growing sector of the economy and we need to make sure we are equipping young people with the skills they need for an advanced knowledge economy.”
David Lammy, Culture Minister, DCMS